Finding 2 To deliver exceptional content experiences that resonate with buyers, brands need to effectively coordinate the management Streamlining the creation of processes, data systems, and distribution channels. Working of digital content manually and in silos is time-consuming and often leads to errors experiences is top of mind that can harm a company’s reputation. The totality of marketers globally (98%) prioritize faster time to for marketers in 2023 market and/or the delivery of content experiences across platforms this year. We see the same percentages across industries, roles, and company type suggesting organizations around the world are currently struggling to meet consumer demand for relevant content in a timely manner.